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Writer's pictureSME CofE

10 Essential Questions to Ask When Recruiting for Your SME

Recruitment is the cornerstone of a thriving business. For small and start-up enterprises (SMEs), attracting and hiring the right talent is can be a tedious task. Without the right people, your business cannot grow. In this blog, we’ll explore ten key questions to ask during interviews to ensure you’re recruiting the best candidates for your team. We'll also provide tips on how to prepare for the recruitment process and how to optimise your job advertisements to attract top talent.


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1. Talk Me Through Your Career to Date

Understanding a candidate's career trajectory provides insights into their experience, reliability, and potential gaps in their employment history. It’s essential to delve into these gaps to get a comprehensive view of their professional background.


2. What Has Been Your Greatest Achievement?

This question allows you to assess what the candidate values in their career and what they consider their top accomplishments. Their response can give you a clear picture of their strengths and what they could bring to your business.


3. What Has Been Your Biggest Mistake?

Everyone makes mistakes, but it’s how we learn from them that matters. This question will test the candidate’s honesty, self-awareness, and ability to grow from past experiences. A candidate who claims to have made no mistakes may be overly cautious or not entirely truthful.


4. How Do You Want to Be Spending Your Time in Three Years?

This question helps you understand the candidate's career aspirations and whether they align with the opportunities your SME can provide. It’s crucial for long-term retention to ensure their goals fit with your business's growth.


5. What Appeals Most About Working Here?

This question assesses how much the candidate has thought about your business and its values. It can indicate their motivation and enthusiasm for the role, helping you determine if they’re a good cultural fit.


6. What Appeals Least About Working Here?

Encouraging candidates to share their concerns shows whether they feel comfortable being honest with you. A good rapport in the interview can translate into a positive working relationship.


7. If You Won £1 Million Tomorrow, How Would You Spend It?

This question offers insights into the candidate’s values, aspirations, and financial mindset. Their answer can reveal whether they are practical, ambitious, or more focused on security.


8. What Is the Question You Would Most Like Me to Ask You?

Allowing the candidate to guide the conversation can uncover their passions, interests, and what they’re particularly eager to bring to your organisation.


9. What Is the Question You Hope I Don’t Ask?

This question encourages candidates to open up about their fears or areas of discomfort. Their response can provide valuable insights into their self-awareness and honesty.


10. When I’m Making My Decision, What Is the Single Thing You Want Me to Remember About You?

This final question gives candidates the opportunity to summarise their strengths and what they believe makes them the ideal choice for the position.


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Preparing for the Recruitment Process

Before you begin interviewing, it’s important to have a clear understanding of the job role you’re filling. Define the responsibilities, required skills, and experience necessary for the position. Research what other companies offer for similar roles to ensure your salary and benefits package is competitive.


Consider the cost of hiring a new employee, not just in terms of salary but also the time and resources needed for training. It’s also important to evaluate how long it will take for the new hire to start contributing positively to your bottom line.


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Optimising Your Job Advertisements for Recruitment

To attract the right candidates, your job advertisement should include:

  • Job Title: Be clear and specific to attract relevant applicants.

  • Salary Range and Benefits: Providing this information upfront can save time by attracting only those who are comfortable with the offered package.

  • Contact Details: Make it easy for potential candidates to reach out with any questions.

  • Promise of Confidentiality: Reassure candidates that their application will be handled with discretion.

  • Positive Reasons for Joining: Highlight what makes your company a great place to work.


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Tips for Conducting Effective Interviews

When interviewing candidates, create a welcoming environment to help them feel at ease. Avoid sitting across a desk; instead, arrange a more informal setting. Listen more than you talk, and take notes to review later. Remember to smile and thank the candidate for their time. Offering to reimburse travel expenses is a nice gesture that can leave a positive impression.


Effective recruitment is vital for the growth of your SME. By asking the right questions and preparing thoroughly, you can ensure that you hire individuals who not only have the right skills but also align with your company’s values and vision. Remember, recruitment is not just about filling a position; it’s about finding the right fit for your team and your business's future success.


By optimising your recruitment process, from job advertisements to the final interview, you can attract and retain top talent that will drive your SME forward.

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